Easily Capture Marketing Channel Attribution Data in Mailchimp

Know where your subscribers are coming from by capturing marketing channel attribution data in your Mailchimp forms

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How It Works

Add hidden fields to your forms

Add some hidden fields to your lead forms which allow Attributer to pass through the marketing channel attribution data.

Add Hidden Fields 2x
Completes Hidden Fields 2x

Attributer completes the hidden fields with information

Attributer monitors what marketing channels your leads are coming from and writes the information into the hidden form fields

Marketing channel information is passed to Mailchimp

Marketing attribution information, such as channel, campaign name, ad name, etc is captured as part of the form and passed into Mailchimp for each subscriber

Marketing Channels 2x

What information you get

Channel Data 2x

Channel Data

Attributer automatically captures what channel your leads come from (E.g. Paid Search, Paid Social, Organic Search, etc) as well as further detail on each channel (E.g. For Paid Search, it also captures the Campaign, Ad Group, Keyword, etc)

Landing Page Data 2x

Landing Page Data

Attributer automatically captures the first page the lead sees on your site (E.g. olmo.com/blog/how-to-licence-music) as well as the category of page (E.g. Blog).

What you can do

Subscriber Analytics

Know where subscribers are coming from

Attributer can send marketing attribution data into Mailchimp, allowing you to understand what marketing channels & content are generating the most subscribers.

Build targeted emails

Send more targeted campaigns

Using information such as a subscriber's first landing page and channel, you can create and send campaigns based on the products or content they are interested in.

Get Started For Free

It's free to get started with Attributer, and paid plans start at just $49 per month